FIRST, there were personal shoppers to help you look good — and now there are personal nutritionists to help you feel good too.
The Nutricentre in Tesco Extra, Horwich, has launched a free healthy eating tour of the store to educate shoppers about what is in their food.
Qualified nutritionist Aimee Wheeler is on hand to help customers learn about the good and the not-so-good food on offer — looking at salt and sugar content, calories and fat, and gluten and wheat free alternatives.
The centre is offering the tours of the supermarket on Tuesdays at 10.30am and Thursdays at 6pm until February 27.
Ms Wheeler said: “TV programmes like The Truth About Sugar are great because they’re alerting people to the hidden content in their food.
“We go that bit further and offer a personal look at customers’ diets to let them know where they could be eating healthier.
“Labels on foods are really confusing. A sandwich may say that it is only 200 calories, which sounds good, but then you look at the amount of sugar and salt in it and you realise it isn’t that good at all.
“We offer our customers a free 30-minute tour where we visit the store’s lunch section, the fresh fish counter and the healthy living range to help them find out if they could be eating healthier.
“But we can tailor it to individual needs, so if they want to find out about leaner cuts of meat, for example, we can talk them through it.”
Ms Wheeler says she also wants to banish the myth that healthy food is pricey.
She said: “People think that to be healthy is expensive, but it doesn’t have to be. I think it’s about budgeting first and foremost.
“We try to give the best value for money that we can, but also the best quality. We have loyalty cards and people can save with us in the long term.”
To find out more about the free healthy eating tours, contact the store on 01204 694461.