BOLTON-based agency Relative Marketing has launched a new website – designed by a talented 21 year-old who only joined the agency as an apprentice two years ago.

Joe Swarbrick has progressed from Digital Apprentice to Graphic Designer - and now to designing Relative’s new website.

Managing Director Robert Barlow says it is a testament to Joe’s talents and also to how much creative companies can benefit by investing in apprentices like Joe.

Robert said: “Because we’re a marketing agency our website can’t be just ‘good enough’ – it has to really show prospective clients what we can do.

“We gave this project to Joe as he is an exceptional talent and we knew he would do a fantastic job. We’re really proud of him and how far he’s come.

“It really shows how much creative agencies such as ours can benefit by taking on apprentices and giving them the right training and support.”

Relative invested in Joe by sending him to conferences and funding training to complete his Adobe InDesign qualifications.

Says Joe: “I can’t believe how much I have progressed in a short space of time. I have always had an interest in graphic design, but never thought I would be doing it as a career.

“I was very proud when I was told I was going to be responsible for designing the new site. “I’m very happy with the design and the team certainly seems pleased!”

Adds Joe: “The main aim of the project was to create a platform that best represented the development of the brand and team, and I think the new website does exactly that! “