Bolton West MP Julie Hilling calls for payday loan TV advert ban
CALLS have been made to ban television advertising for pay day loan companies.
Bolton West MP Julie Hilling, speaking in Parliament, praised Bolton Wanderers for scrapping their sponsorship deal with QuickQuid.
But she called on more to be done to “protect” communities from similar firms.
Ms Hilling, speaking in the Commons debate, secured by Labour MP Chris Evans, said: “Will my Hon Friend join me in congratulating Bolton Wanderers on deciding, as a result of pressure, not to sign a deal with QuickQuid?
“Does he agree that we need to act on advertising not only on the television, but on our football pitches and throughout our communities? “ In response, Mr Evans said: “The Premier League is sold throughout the world. Anyone who watches Match of the Day or Sky Sports will see managers and players being interviewed after a match against the backdrop of their sponsors.
“There is nothing wrong with that, but seeing the names of loan companies such as QuickQuid or Wonga next to those of reputable companies such as Barclays sends the powerful message to the chap in the pub who has watched the game that those loan companies have the same legitimacy as blue-chip companies that follow the rules, work in a well-regulated market and look after their customers.” As the economic climate continues to bite more and more people are turning to pay day loan companies Speaking after the debate Ms Hilling said “This is a very serious issue that the Government have failed to tackle.
“Until they legislate to keep the high cost of credit down, some of the most vulnerable people in Bolton West and across the UK are at serious risk of getting into a cycle of debt that can’t get out of.
“Bolton Wanderers acted very responsibly when they rejected QuickQuid’s sponsor-ship deal and have set a good example to others.”
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