A MARKET trader who lost her father to cancer is helping people battling the disease regain their confidence.

Charlene Wallis, who runs Diamond Dazzle Hair and Accessories in Bolton Market, helps cancer sufferers find a wig that is perfect for them.

Previously cancer patients had to travel into Manchester to redeem NHS wig vouchers, but Miss Wallis was determined to offer an option closer to home.

The mother-of-three, who runs Diamond Dazzle with partner Scott Burrows, now sees customers visit her stall from as far away as Morecambe.

She said: “A customer told me that Bolton Hospital have been recommending me and I like to think I offer a totally different experience. I don’t let them leave unless they’re smiling.”

Miss Wallis lost her father, Michael, to cancer when she was seventeen years old and says his experience of the disease is what drives her to offer a great service to everyone.

She added: “I am the only person offering this service in the whole of Bolton and I am motivated by seeing what my dad went through and the way he got treated by people.”

Diamond Dazzle specialises in a personalised service, ensuring customers receive a wig in whatever style or colour they choose, and has recently expanded its selection to include eight new styles.

Miss Wallis now offers extra services for NHS patients suffering hair loss such as eyebrow and eyelash replacement and full head wigs and toupees for men.

Home service is available to people in Bolton, Wigan, Leigh, Bury, Rochdale and Heywood and appointments are also available on market days – Tuesday, Thursday, Friday and Saturday.

For more information call Miss Wallis on 07923 860235 or 0744 3017548 or visit the Diamond Dazzle Hair and Accessories Facebook page.