STUDENTS with designs on success used their creative flair to raise awareness of breast cancer.

University of Bolton graphic design students were enlisted by Genesis Breast Cancer Prevention to raise awareness of its work among young people aged 18 to 25 and among men.

The aim was to create a campaign involving social media and incorporating fundraising.

The Nightingale and Genesis Prevention Centre at the University Hospital of South Manchester chose three teams as winners instead of one because of the high standard of work.

They were Laura Gill and Jody Jones, Jason Holmes and Matthew Atherden, and Abi Rowson and Katie Shepherd.

The campaigns were #showusyours, #10/10 and #nipsnap.

Manchester-based charity Genesis leads research into the prediction and prevention of breast cancer — finding methods of predicting the personal risk of breast cancer and researching ways of lowering the risk of developing cancer, in order to prevent the disease.

Executive director Nikki Barraclough said: “We’re extremely grateful for the time and effort the students have put in to such an important project.

"The creativity and standard of the work produced has been absolutely incredible and we’re delighted to announce that Genesis will be using several of the campaigns over the coming months.”

Student Mike Hyde, aged 22, whose mother has battled breast cancer, said: “I’m so proud to be helping towards a project that will help raise vital funds for such a worthy cause.

"Genesis is extremely close to my heart and I hope that our work will go some way to protecting future generations from breast cancer.”

Katie Shepherd, aged 21, said: "Our inspiration was that 1 in 10 women get breast cancer, but rather than focus on that, to look at the survival rates.

"Our inspiration came from Vine videos. Charity videos can often be too long so we set out to make short, snappy ten second videos."

Students were also offered the opportunity to have a paid assignment on its new Take On The Tutu campaign.

Jason Holmes, aged 27, was chosen as the winner for his strapline and branding.

He said: "I wanted to make sure men were engaged in the topic and not focus on statistics.

"It’s important to help raise the general awareness with young men, as although it's the older generation, we wanted to try and stop it at its source.

"We went through a variety of names but eventually settled on nipsnap as it fitted the campaign the best and seemed to engage people."

Carol Allison, graphic design programme leader at the University of Bolton, said: “Working with Genesis is a fantastic opportunity for the students to gain real-life design experience, while making a positive contribution to the charity.

“Personally, I’ve seen first-hand the effects of breast cancer and it means a lot to be given the opportunity to support a charity that works tirelessly to prevent the disease for future generations.”