WANDERERS have confirmed a lucrative two-year sponsorship deal with gambling firm BetFred.

The company will have their logo emblazoned on the front of the club’s shirt for the next two seasons and will also take up additional branding at the Macron Stadium.

BetFred replace previous sponsors Spin and Win – with the new deal worth “significantly more” according to sources at the club.

Ken Anderson said: “We are thrilled to have Betfred on board as our official shirt sponsor who join our ever-increasing and high-profile partnership portfolio.

“They are one of the leading betting brands in the UK but have never forgotten their roots which are firmly entrenched in the North West.

“We are looking forward to working closely with them throughout our partnership.”

Betfred boss and entrepreneur Fred Done is delighted to be renewing his company’s links with Wanderers after their return to the Championship.

“Betfred enjoyed a great relationship with Bolton whilst operating as the club’s official betting partner a few years ago and it’s great to be back at Macron Stadium but this time as title sponsors,” he said.

“I have been looking to get more involved in football and, following their return to the Championship, I sense that Bolton are on the verge of exciting times again.

“Bolton have shown a real willingness to work with us and I have been impressed at the way that this deal has been completed.”