SHOPPERS in Bolton are still being mislead with the term “free range”.
The myth is all too easy to believe.
Images of peaceful farmyard scenes and contented animals we all saw in colouring books when growing up . . . and now perpetuated on egg boxes and TV ads . . . is a world away from reality.
Professional materials never mention the reality and rarely show photos of inside the sheds — approx 18 million hens are still incarcerated in obscene cages on British farms.
The RSPCA stamp of approval, lovely labels, fancy packaging and high welfare claims means zilch for laying hens.
Research by Viva reveals that many birds on free-range farms never step outside,never feel grass under their feet or feel the sun on their backs.
Registered charity Viva works tirelessly to promote a more compassionate world for animals.
See viva health.org.uk
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