IT is good to welcome back John Roberts to the helm of global electrical giant AO World.
John founded the company in Bolton in 2000 after a bet in a pub.
But following his £1 wager, ao.com took off and has enjoyed national, international and now global success.
He stepped down as CEO two years ago and long-time associate Steve Caunce took on the role.
Mr Caunce will remain involved with the business while John resumes the CEO role.
In challenging market conditions, AO World posted an £11.7 million operating loss for the six months to September 30.
But it enjoyed a record Black Friday, with sales surging 8.2 per cent over the third quarter ended December 31.
After two years focusing on innovation and development projects, John returns to the helm with good foundations for further success, paying tribute to Mr Caunce’s tenure.
It is obviously a business John knows inside out and despite its global success, it has remained loyal to its Bolton roots.
Whatever his role has been, he is the face of the AO brand and will always be associated with it.
Having him back in charge of the day-to-day running of the business is like welcoming back an old friend.
Turning a Middlebrook kitchen business into a global empire is no easy task.
AO’s is a story that demonstrates how success can be achieved with the right skills and attitude.
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