DIGITAL leaders in Bolton are being urged to sign up as ambassadors for the expanding sector.

Manchester Digital (MD), the regional not-for-profit trade body, says at least 22,000 extra roles will be created in the industry locally by 2035.

And to inspire young people to actively consider a career in the digital world, MD is on the lookout for Digital Futures Ambassadors.

Emma Grant, MD’s talent and skills manager, said: “We are seeing a growing number of innovative start-ups as well as seasoned tech players taking advantage of the lower operating costs and available space in Greater Manchester’s many boroughs, and it’s crucial we continue to build on and foster this growth if the region is to compete in the global technology space.

“Of course, talent is central to making this possible. In order for this growth to be achievable and sustainable, we need help from progressive, forward-thinking local businesses in the GM boroughs who are keen to work with us as Digital Futures Ambassadors to build lasting, meaningful relationships between industry and education and help futureproof the tech talent pipeline locally.

“This way, not only will we be tapping into a wider and more diverse pool of local tech talent, we’ll also be raising awareness that the whole of Greater Manchester is a great place to both be a tech business and have a credible career in technology.”

An earlier appeal secured the likes of major names such as, On the Beach, Manchester City and PwC to join the scheme.

Emma added: "Employers in our sector have the ability to help change a young person’s life through unlocking their digital potential.

"By working as a community, through Digital Futures, we can have a greater impact and reach more schools to ensure educators can help young people and their parents make informed decisions about the digital education and career pathways available to them right on their doorstep."

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