A leading Bolton firm is recruiting for more than 200 posts.

Online electricals retailer AO, said it is taking on 250 people to grow its customer services team.

The post has a starting salary of £24,000 which could go up to £31,000 within 12 months.

AO says it is investing in the people who serve its "customers brilliantly", with contact centre agents having had pay increases of over 20 percent in the past 12 months, along with a £400 per month performance-based bonus for all colleagues in this team.

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Jo Salisbury, head of contact centre transformation at AO said: “Making customers happy is at the heart of everything we do and as such, we are delighted to be investing heavily in our people - especially the ones who speak to our customers and are exceptional in the moments that matter.

"AO now has over 400,000 positive Trust Pilot reviews and they haven’t happened by accident – we have the right people delivering the best proposition to our customers and we wanted to reward them with a new progression pathway.”


“Our customer service specialists go through AO’s Academy process, seeing them grow and develop their existing customer service skills. All colleagues will then have the opportunity to progress every three months, through four achievable development bands, to the stage where they are an expert on all things AO and earning a fantastic £31,000.”


“Our contact centre has a fantastic atmosphere, a calendar loaded with awards days, incentives, and social activities to keep the energy high and recognition front of mind.”

The business says that although the customer service development pathway is a recent introduction, there are many colleagues who have taken advantage of career development opportunities in the AO contact centre.

For information about applying for a role at AO, visit the website. ( https://www.ao-jobs.com/ )