THE Proficiency Group, organisers of Rethink Pink!, the UKs first marketing to women conference, has announced its conference plans for this year.

Following the success of the first one day conference in October, 2004, the theme of the 2005 conference schedules is How to Turn on the New Majority Market.

It will focus on real-life scenarios which encourage women to buy.

The conference will be on Tuesday, May 17, at the Lowry Hotel, Manchester.

Visit www.rethinkpink.com for up-to-date details.