TV heart-throb Vernon Kay shows off his wheelie skills as he urges men to saddle up and help beat cancer.

Looking at home on a bike, the tall former model produced some flashy moves for the cameras in London's Regents Park.

Dressed in dazzling white trainers and a trendy hat, the 28-year-old Bolton star oozed self-confidence as he pranced around in the sunshine.

The face of Channel 4's prime-time gameshow Boys and Girls was launching Cancer UK's Cycle For Life campaign, taking place this summer.

The Nivea-sponsored Cycle for Life is a series of 18 sponsored bike rides across England and Wales to help raise money for research into men's cancers.

Each Cycle for Life bike ride follows a 15-mile circular route and the series gets underway in London on June 29.

Vernon, from Lostock, follows a long list of well-known male celebrities -- such as singer Robbie Williams and comedian Graham Norton -- who have helped cancer charities to raise awareness among men.

The celebrity who is a a Bolton Wanderers supporter announced his engagement to Tess Daly, SMTV presenter, on Christmas Day.